PlayStation 3 console cost so much to develop and make that the company will find it difficult to recoup its losses.
After retailers and distributors have taken their cut, Sony is likely to make anything from 40 to 75 per cent margin on these sales.
At this rate, the PS3 may never be anywhere near as profitable as earlier PlayStation models.
However, with every console sold Sony is also seeding homes with Blu-ray players for which it can sell Blu-ray DVD movie titles at much higher margins.
Wednesday, June 25, 2008
Tuesday, June 3, 2008
Power hungry
Games consoles, such as the X-box and Sony's Playstation 3, can use up to five times more energy than a medium-sized refrigerator, according to an Australian study.
The consumer group Choice found that a Sony PS3, switched on but not in use, could cost almost $250 a year in electricity bills. A fridge would cost less than $50 a year.
The Playstation 3 was found to consume over ten times as much power as the Nintendo Wii. The Apple iMac used just two-thirds of the energy consumed by a PC.
With the oil price skyrocketing everyone is trying to save energy it can be a concern.
The consumer group Choice found that a Sony PS3, switched on but not in use, could cost almost $250 a year in electricity bills. A fridge would cost less than $50 a year.
The Playstation 3 was found to consume over ten times as much power as the Nintendo Wii. The Apple iMac used just two-thirds of the energy consumed by a PC.
With the oil price skyrocketing everyone is trying to save energy it can be a concern.
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